It seems like ancient history.  Actually, it is ancient history.  Ancient history with a new angle.  A Reassessment of Asherah is finally available in paperback.  Although my research has moved in a different direction, an author cares for all of their books and Asherah is my firstborn.  My doctoral dissertation originally, what separates it from many proposals I now see as an editor, is that it has a broad topic and some native sense of writing.  I have always eschewed technical jargon.  Academese obfuscates.  And is boring to read.  In any case, being young and naive, at the instruction of one of my doctoral supervisors, I sent it to the distinguished series AOAT (Alter Orient und Altes Testament), published in Germany.  It came out as an expensive hardcover and sold through its only print run.

Years later, evicted from academia, I found a foothold in publishing at Gorgias Press.  The owner of the press did something that even Eisenbrauns couldn’t, he talked what was then Ugarit Verlag into granting Gorgias the rights to republish my out-of-print book.  But he decided to do it in hardcover, so it was still too expensive for most potential readers.  Also, to make this a proper second edition, I added all of the articles I’d written about Asherah as well as the original text of the AOAT version.  If I recall correctly, it sold pretty well for Gorgias.  I moved on to other things.  Weathering the Psalms had been written before my career malfunction, but publishing that made me realize I could still write expensive books with low sales.

Four books further along, all on aspects of horror, a friend did the impossible.  He talked Gorgias Press into publishing a paperback of A Reassessment of Asherah, without my prompting.  For the first time in the thirty-plus years that the book has been available, it is now “individually priced.”  Please keep in mind, though, before emptying out your bank account, that “individually priced” here is still in the academic realm.  It seems the minimum price for books in this category is around $40, which is a bit steep for most of us.  But still, it is a new thing in the academic world.  I do hope that someone more persuasive than me might talk to Bloomsbury about a paperback of Nightmares with the Bible.  That has been, as far as I can tell, the poorest performing of all my expensive books.  It’s also the one that, I suspect, would have some individual readers.